Written by The Herald-News
The American Farm Bureau Federation’s 28th annual informal price survey of classic items found on the Thanksgiving Day dinner table indicates the average cost of this year’s feast for 10 is $49.04, a 44-cent price decrease from last year’s average of $49.48.
“The cost of this year’s meal, at less than $5 per serving, remains an excellent value for consumers,” said AFBF president Bob Stallman, a rice and cattle producer from Texas. “America’s farm and ranch families are honored to produce the food from our nation’s land for family Thanksgiving celebrations,” he said. “During this holiday season, many farmers and ranchers will be reaching out to consumers in-person or through social media, to answer questions about the food that they grow or the poultry and livestock they raise,” he added.
The AFBF survey shopping list includes turkey, bread stuffing, sweet potatoes, rolls with butter, peas, cranberries, a relish tray of carrots and celery, pumpkin pie with whipped cream, and beverages of coffee and milk, all in quantities sufficient to serve a family of 10 with plenty for leftovers.
The big ticket item — a 16-pound turkey — came in at $21.76 this year. That was roughly $1.36 per pound, a decrease of about 3 cents per pound, or a total of 47 cents per whole turkey, compared to 2012. The whole bird was the biggest contributor to the final total, showing the largest price decrease compared to last year.
“When you think you can feed a family of 10 this wonderful meal for less than $5 per person, it says a lot about the productivity of American agriculture. It is certainly something for which to be thankful,” says Janet Krob, Montana Farm Bureau, who did the price checking in Bozeman for this survey. “Our farmers and ranchers take pride in providing you with comfort food not only at Thanksgiving, but every day of the year.”
Strategic shoppers may pay even less for frozen tom turkey compared to AFBF’s 167 volunteer shoppers who checked prices at grocery stores in 34 states.
“Special sales and promotions on turkey and other holiday food items will continue right up to Thanksgiving,” Anderson explained. “If you have the patience to wait until the last minute to buy a turkey you might come home with an exceptional bargain,” he said.
In addition to the turkey, other items that declined in price included a dozen brown-n-serve rolls, $2.18; one pound of green peas, $1.54; a 14-ounce package of cubed bread stuffing, $2.67; fresh cranberries, $2.42; a half pint of whipping cream, $1.85; and two nine-inch pie shells, $2.49.
Items that showed a moderate price increase from last year included three pounds of sweet potatoes, $3.36; one gallon of whole milk, $3.66; and a 30-ounce can of pumpkin pie mix, $3.10.
In Montana, some prices were slightly higher than the average. For instance, turkey was priced at $1.49 per pound, pumpkin pie mix was $3.99 and cube stuffing was $3.49. On the other hand, sweet potatoes, brown & serve rolls and whipping cream were substantially lower that the national average.
In addition, a combined group of miscellaneous items, including coffee and ingredients necessary to prepare the meal (onions, eggs, sugar, flour, evaporated milk and butter) increased to $3.20. A one-pound relish tray of carrots and celery increased to 81 cents.
The average cost of the dinner has remained around $49 since 2011. Further, Anderson noted that despite retail price increases during the last year or so, American consumers have enjoyed relatively stable food costs in general over the years, particularly when adjusted for inflation.
The stable average price reported this year by Farm Bureau for a classic Thanksgiving dinner tracks closely with the government’s Consumer Price Index for food eaten at home (available online at http://www.bls.gov/news.release/pdf/cpi.pdf), which indicates a 1 percent increase compared to a year ago.
The AFBF survey was first conducted in 1986. While Farm Bureau does not make any scientific claims about the data, it is an informal gauge of price trends around the nation. Farm Bureau’s survey menu has remained unchanged since 1986 to allow for consistent price comparisons.